Form to Contacts Plus

Form to Contacts Plus lets you map any Google Form to Google Contacts and automatically create or update contacts every time a form is submitted. Perfect for lead capture, registrations, onboarding workflows, CRMs, schools, clubs, and any workflow where collected form data should instantly become a structured contact record.

Key Features

Automatic Contact Creation

Convert Google Form submissions directly into new Google Contacts. Each field can be mapped to detailed People API fields such as:

• names – Structured name fields (first, last, full name).

• phoneNumbers – Primary and secondary phone numbers.

• emailAddresses – One or more email addresses.

• addresses – Physical mailing or home/work addresses.

• memberships – Contact group memberships (labels).

• organizations – Employer, company, or organizational affiliation.

• occupations – Job title or occupation.

• urls – Website or profile URLs.

• birthdays – Birthday date field.

• biographies – Notes or descriptions about the contact.

• relations – Spouse, parent, child, manager, etc.

• events – Important dates such as anniversaries.

• nicknames – Preferred or alternative names.

• genders – Gender identity information.

• miscKeywords – Tagging or keyword classification.

• userDefined – Custom user-created fields.

• externalIds – IDs used by CRMs or external systems.

• clientData – Key–value metadata for integrations.

• skills – Skills or competencies.

• interests – Hobbies or interest tags.

• locales – Language or locale preferences.

• calendarUrls – Calendar-related links.

• locations – Generic physical location metadata.

• imClients – Instant messaging handles (Skype, Hangouts, etc.).

• sipAddresses – SIP/VoIP calling addresses.

• fileAses – Filing or sorting name preference.

Smart Conditional Logic

Use advanced rules to determine when a contact should be created.
Support includes:

• Nested conditions (AND/OR)

• Text rules (equals, contains, starts with, ends with)

• Empty/not empty checks

• Regex matching

• Regex extraction with flags

• Value transformations before conditions

Perfect for complex workflows where contacts should only be created if certain answers qualify.

Automatic Contact Grouping

The add-on can:

• Assign contacts to existing Google Contact Groups

• Automatically create new groups when needed

• Support multiple groups per contact

Logging & Monitoring

Enable detailed audit logs for every contact created:

• Timestamp

• Status (success or failed)

• Google Contacts resource ID

• Clickable contact URL

• Error messages (if applicable)

Logs are written to a spreadsheet that the add-on creates and manages for you.

Error Notifications

Receive optional email alerts whenever a submission fails to create a contact.
Includes:

• Error details

• Form title

• All submitted answers for debugging

Ideal for ensuring critical workflows never fail silently.

Multi-User Configurations

Each user’s configuration is stored separately, allowing multiple editors on the same form to set up their own mappings without interfering with each other.

Guided Setup

Includes configuration dialogs, help video access, and an intuitive UI for mapping form fields to Google Contacts properties.

Who Is It For?

• Sales teams collecting leads

• Schools collecting student or parent information

• Event organizers capturing attendee info

• Membership organizations or clubs

• Teams building lightweight CRMs in Google Workspace

• Any workflow relying on Google Contacts automation

Free Version Limitations:

• Monthly Contact Creation: Create up to 25 new contacts per month based on form submissions.

* Google services impose daily quotas and hard limitations on some features - https://developers.google.com/apps-script/guides/services/quotas

Form to Contacts Plus use and transfer of information received from Google APIs to any other app will adhere to Workspace API User Data and Developer Policy, including the Limited use of user data.